Zalando Women Season Start 2018

Womens' Campaign 2018​

For 2018, Zalando launched a new Womens' Campaign featuring 4 women talents. These four unapologetic bold women show how are not afraid to express their personality. These four campaign stars all embody what that word really means to us, and they express their personality in very different ways through their style. Meet Beth, Alexandra, Sonia and Hanne Gaby and discover their unique takes on life and fashion. This was executed online and offline on the website with TVC, social media campaign and online banners.

Offline Art Direction  

Arlen Schael 

UI/UX - Online Art Direction

Sharon Tan 

Sara Kalinoski